The JL Edit: July

The latest news, trends and must haves from the John Lewis team.

AW26 Press Show

We were thrilled to showcase new brands for the season, including 3.1 Phillip Lim, Michael Kors, ALIGNE, Stylein, Nike and @A.P.C.. We are excited to have announced our exclusive collaboration, John Lewis x RIXO coming in October. 

In Home, we showcased our biggest season in lighting to date, featuring an ambitious 64% expansion in the category. Our hero design styles for Autumn/Winter both Modern Scandi and Heritage demonstrated the exceptional craftsmanship and quality driven by our in-house design teams. 

Our Beauty space was transformed into an immersive hub of discovery, including Oribe Hair Care, New Notes, Skin Cupid and DCYPHER Beauty. A sneak peek at their groundbreaking AI-powered shade matching, launching exclusively with us very soon.

We also highlighted cutting-edge newness in Tech, focusing on wellness solutions and everyday-elevating technology that keeps John Lewis at the forefront of innovation.

Summer of Sex

John Lewis collaborated with Coco de Mer to host a launch event in support of Samantha Niblett MP and Cindy Gallop's important campaign for lifelong sex education. The two were joined in conversation by Coco de Mer CEO Lucy Litwack, to discuss the future of intimacy and wellbeing in modern Britain. At John Lewis, sales of sexual wellness products are up +22% this year compared to 2025. We see these wellness and lifestyle devices in a similar way to other tools for self-care and we are proud to help combat the stigma. They are more than just a discreet purchase and recognised as the secret sauce for reducing stress, enhancing mood and improving sleep quality.

John Lewis x Rixo

We announced our collaboration with Rixo. Our biggest-ever fashion collaboration, brings iconic British brand RIXO to every store, further strengthening our premium fashion credentials. Launching 22 October, John Lewis x RIXO is a vintage-inspired collection rooted in a shared belief that clothes should make you feel like the best version of yourself. Distinctly RIXO in spirit, each piece has been designed to be worn again and again; styled uniquely to the wearer, suited to any occasion, and timeless enough to never go out of style.

Autumn Fashion Lookbook

John Lewis Autumn Womenswear lookbook dropped, featuring the new collections across own brand and brands. Versatile, premium pieces underpin the collection, bolstered by trend-led styles that are as seasonally relevant as they are easy to wear. Suede, cashmere, leather and premium denim feature throughout alongside staple outerwear, sleek tailoring and statement accessories. Plus look out for new brands like Aligne and Stylein.

Sports

John Lewis launched an reinvigorated sports category, offering the best curation of high-performance apparel and wellbeing technology to help customers live well and live better. The transformation of four key stores into curated sports and wellness destinations will showcase premium products in Training, Performance Sport, and Running, offering customers a seamless, cross category shopping experience.

The Heatwave Essentials trending for customers

Customers are increasingly moving beyond standard grilling, seeking premium cooking experiences that offer flair and theatrical drama. This trend has driven sales of premium brands such as Bertha and Kamado Joe, which rose by over 150% over the past year.

Meet the new John Lewis High-Power Handheld Fans

 Just dropped, the best-selling summer essential has had a refresh. Packed with premium new features to keep you comfortable, stylish, and refreshed wherever you go for just £20. 

John Lewis launches Home AW26

AW26 Home Design styles have dropped, with Scandi aesthetics and lighting leading the way to elevate your living spaces. 

John Lewis unveils its 2026 Christmas Trends

Christmas 2026 is officially here! Buying Manager Cydney Ball has spent 20 whole months working secret behind-the-scenes magic to ensure John Lewis’s latest festive collection is absolute perfection. Packed with head-turning decor, standout gifts, and serious holiday inspiration to help you celebrate in style, the undisputed star of the season is the ridiculously adorable John Lewis Yeti, who’s ready to swing onto everyone’s tree and steal the holiday spotlight!. 

What’s New: Home & Tech

What’s New: Fashion & Beauty