JLP: A better way of doing business
“The John Lewis Partnership was founded on the passionate belief that there’s a better way of doing business. The big idea was that we would be owned by our employees, who are called Partners, and focused on ensuring quality, value and service, while playing our part to help society.
While times have changed – with so much shopping done online as well as in store - our values remain, bringing that better way of doing business to the modern world. We’re about so much more than the bottom line. That’s why we have an ambitious investment plan to create unique shopping experiences that inspire and delight our customers.
We are re-energising our stores and our online channels, ensuring that however our customers choose to shop with us, they have the reassurance that behind each of our products and services is a Partner who stands for trust, expertise, and a commitment to doing business the right way. Our mobile apps are designed to create a ‘Partner in your pocket’, with that same care and product curation, that you get from the brilliant Partners in our stores.
At John Lewis and Waitrose we want to not only create a seamless retail experience in our shops and online – we also want to delight our customers, whether that’s with a five-metre Cheese Island and Dry Aged Beef counters in Waitrose or the new Gift Emporiums in our John Lewis stores packed with products to inspire our customers for every gifting occasion.
John Lewis strategy
John Lewis is the leading destination for thoughtfully-curated, premium ranges across home, fashion, beauty and technology with expert Partner knowledge at its heart. Whether customers are shopping in our stores or on our app, they have the reassurance that our offer is underpinned by the Never Knowingly Undersold brand promise.
John Lewis offers bold, radically relevant products and services, staying one step ahead of our customers’ needs and preferences and what matters in their lives. From expert personal styling and the return of iconic fashion brands like Topshop, to our leadership in homewares and the introduction of exciting partners such as Waterstones and Jamie Oliver’s Cookery School, John Lewis is curating experiences and products that appeal to customers at every life stage. Our reputation for trust and integrity underpins every innovation—ensuring customers can rely on us for outstanding service, carefully selected brands, and enriching experiences, whether they’re visiting for the latest looks or to be inspired at home.
Waitrose strategy
Waitrose is the home for food lovers, and the leading destination for shoppers seeking quality, taste, sustainability and inspiration. Renowned for trusted sourcing and a commitment to the highest standards - including industry-leading animal welfare and regenerative farming practices - Waitrose delivers unmatched products. We do this through our quality key own label ranges including the premium No1, Duchy Organic, Cooks Ingredients and products sourced from our own farm, the Leckford Estate, through to innovative branded suppliers like Ottolenghi, Wildfarmed and Angela Hartnett. These ranges make it easy for customers to choose food they can rely on, whether it’s extraordinary quality food and drink for a special celebration, dinner for tonight or food to go.
Alongside our inviting stores, Waitrose brings its exceptional products to even more customers through a seamless online experience delivered through Waitrose.com and fast delivery options like Uber Eats, Just Eat and Deliveroo - ensuring that great food, responsibly sourced, is always within reach.
Complementary businesses
At the John Lewis Partnership, we’ve always pioneered different ways to support our customers’ needs through new products and services. John Lewis Money is making it easier for our customers to manage their finances, access credit, and find the right insurance—all with the same trust they expect from us in our shops.
Our growing Retail Media Services business is helping brands share exciting new products and offers with our customers whether that’s in our shops or on Dish from Waitrose, the world’s leading branded food podcast. We’re using data, AI and tech to better serve our customers and provide loyalty offers that they truly value. By investing in these areas, we’re making sure John Lewis is building value for the long term, while enhancing the strength of the Partnership today.”
Businesses news
12 Mar 2026
John Lewis Partnership Full Year Results to 31 January 2026
09 Mar 2026
John Lewis invests in future of retail with AI-powered shopping and TikTok Shop launch
05 Mar 2026