Our Purpose

As co-owners we all have a share in the business and a shared commitment to go above and beyond for each other and our customers.

We have a unifying Purpose created by Partners, for Partners. Our Purpose makes it clear why we exist, our ultimate aim as a business and gives us an exciting opportunity to do things differently.

A Partnership with Purpose

For over 100 years, the John Lewis Partnership has set out to be a force for good. While that principle is alive and well within our business today, if we’re going to help address some of the biggest challenges of our time, we need to be even bolder.

Many businesses talk about Purpose but we walk with it - aiming to make sufficient profit to create a Partnership that is fairer and more sustainable for all Partners, customers, suppliers and communities we serve. 

Our Purpose promise “Working in Partnership for a Happier World” is not just a slogan. It is a deeply rooted and unshakable commitment that acts as our guide, inspires all our principles and influences every decision we make. 

Through it, we not only do things differently, but better. Always striving to make the world a better and happier place for everyone and everything our business touches.

See our purpose in action told by our Partners

Our Purpose Principles

Explore more about what Purpose means to the Partnership and why it means more.