'Total sales excluding fuel were 0.9% higher compared to the same period last year.
As shoppers enjoyed spring-like weather, sales of soft fruits, salads and prepared veg were up, as were sales of deli food. With Pancake Day arriving later than usual this year, customers have also been stocking up on maple syrup.
Easter sales are performing strongly, including the return of the Waitrose Chocolate Avocado Easter egg which was a top seller again last week.
Waitrose & Partners also announced it was introducing an innovative home compostable bag for its Waitrose Duchy Organic bananas, the first of the retailer’s fresh produce to be sold in a home compostable bag. The move to the bag, made with non-GM corn, will save an estimated 18 tonnes of plastic per year. The bag can be home composted, or reused first as a food caddy liner at home before being home composted.'
Martin George, Partner & Customer Director, Waitrose & Partners