Reducing the Impact of Grocery Packaging
At Waitrose we are continuing our work with suppliers to develop innovative lean packaging alternatives. For example, this year we replaced our trifle lids with film, saving around 2 tonnes of plastic annually. Following the successful weight reductions through our ‘flow-wrap’ solution for fresh meat, we are trialling vacuum-packaging as a method of reducing volume and weight even further.
Our new five year strategy has been developed in conjunction with the Waitrose Supplier Producer Group. This consists of our strategic suppliers and packaging partners. We have set objectives for new forms of own-brand packaging, increased recycled and recyclable content and light weighting.
We want to develop first-to-market solutions for new, more sustainable packaging materials that can be shared with the industry. We aim to increase the number of products we sell using bio-based packaging year-on-year. As such we are engaging with a consortium of stakeholders representing manufacturers, product suppliers, raw material manufacturers, converters and land owners to develop more sustainable alternatives. Our recently introduced Duchy organic egg boxes are made up of a mixture of rye grass and paper. The production process uses 60% less water than a standard alternative and has a 10% smaller carbon footprint.